Jay-Z Partners with Billionaire Boys Club

Earlier today GQ reported that Jay-Z "bought" BBC... MR Carter later Teweeted this

Today, GQ has found out that Jay-Z’s fashion company, Rocawear, has acquired the licensing rights to manufacture and distribute Pharrell William’s brand, Billionaire Boys Club. This may be a disappointment to some but sources say that even under the Rocawear fashion house, BBC will not be seen in major department stores. What do you think will happen to the future of BBC?

Spotted: Pharrell In Jordan V “Raging Bull” Pack Out In NYC

Release Date: 05/2009

"Skateboard P" was spotted in NYC rocking a pair of 3M reflector Air Jordan 5's.

Billionaire Boys Club 2011 Spring/Summer New Releases

These are just a few highlighted pieces that feature "earth tones" from the BBC 2011 Collection. Look for these at you BBC/Ice Cream retailers.

Billionaire Boys Club DOWN BOMBER JACKET

"No More T-Shirts!!"..Winter is when you really know who got $'bread'$ (New York State Of Mind! lol). If money ain't a issue this new BBC Down Bomber is a really good look. The jacket is subtle but I Love the color & peep the cuffs, niiice, this jacket is available now.

Ice Cream 2010 Fall/Winter Hi-Cut Drippy

These dropped today at the Ice Cream store in Japan, I like these joint's!.

BBC/Ice Cream “Nothings” Low Top Sneaker Fall/Winter 2010

Skateboard P is back, this time he's releasing a very simplistic shoe called the "Nothing". Pharrell seems to be following the less is more trend!. Expect these in select boutique's Fall/Winter 2010.

BBC Nothing Boutique Sneakers worn by Pharrell Williams

BBC Nothing Boutique Sneakers Fall/Winter 2010

New BBC Nothing Boutique Sneakers!! (These resemble the OG Ice Creams)

Shout out to my Akron connect RCH89 @http://RCH89.BLOGSPOT.COM . Who recently broke out his pair of "OG" Ice Creams!!

If your a fan of Pharrell or a Ice Cream you might have noticed the sneakers he's been wearing. These are called the "BBC Nothing Boutique" sneakers, & they have been getting alot of attention lately. These have the same silhouette as the OG Ice Creams! these just feature a gum bottom sole with the trademark BBC Helmet on it & the big "B" on the heel. Look for these to drop Fall/Winter 2010!.

The Definition Of " FRESH "-Pharrell Williams in BBC Wolfman Denim Jacket and Chanel Denim Sunglasses+Porsche 550 Spyder for Pharrell Williams by KAWS

Producer Pharrell Williams was spotted wearing mostly denim with a majority of the pieces coming from his Billionaire Boys Club label. He was rocking a BBC Wolfman Jacket ($475) in indigo, which is a dark denim asymmetrical zip-up jacket that features the Billionaire Boys Club Helmet Boy logo on the left chest and the Rocket Helmet logo on the back. Pharrell Killed it with a pair of Chanel Denim Sunglasses ($290), which have blue denim covered temples with Chanel’s signature CC logo. He was also wearing a BBC knit hat and Helmet Boy washed denim jeans.

But " The Plot Thickens!! ", Pharrell Williams was spotted last night with Chad Hugo from N.E.R.D. on the streets of Los Angeles driving around in a Porsche 550 Spyder with custom graphics done by the artist " KAWS "..NICE!!!!

Pharrell Williams x Moncler Outerwear Collection

The fruits of the Pharrell Williams and Moncler collaboration have finally been revealed for the world to see. With Pharrell’s recycled plastics company Bionic Yarn providing a majority of the fabric, Moncler and the famed producer created 5 pieces consisting of primarily vests jackets. Earthy camouflage print from Japanese artist Keita Sugiura illuminates each piece and premium leathers add further detailing. The Pharrell Williams x Moncler Jacket collection will be available for the Fall/Winter 2010 at select Moncler stores.

Pharrell in Billionaire Boys Club/Ice Cream

Honeyee recently featured Billionaire Boys Club/Ice Cream’s own Pharrell Williams for an exclusive titled “Classic Americana”. Honeyee featured both BBC and Ice Cream spring collections in the showcase which is also the lookbook for both brands with Pharrell as the model. The complete feature can be found here.

Ice Cream - Orange Tiger Varisty Jacket

The classic varsity jacket has been interpreted by Ice Cream in their trademark style. Orange is the key color used for this Tiger Varsity Jacket with use of various tiger and ice cream insignia taking place on the front and rear of the jacket. A combination of wool, nylon and cashmere blend is used on the body of the jacket and inside a quilted lining can be found. Cuffs, collar and waist ribbing is accessorized by a double stripe of brown, orange and cream colors and stripes balanced out on the upper portion of the sleeves. Leather reinforcements are applied onto the front pocket openings in color coded orange and the front snap button is also color coded..Nice!