Shinzo x Puma Bolt New Future

The future of footwear doesn't place all of its chips in new design, but also in eco-conscious materials. To re-create a shoe using materials that are not only environment friendly, but also structurally sound is where the light at the end of the tunnel truly exists. Puma has recently collaborated with Paris retailer Shinzo to create a trio of Puma classics, inspired by speedster Usain Bolt; the trio of kicks are featured in colorways taking after Bolt's Jamaican roots, and the shoes itself are created with eco-friendly leather, cork sockliners, recycled foam lasts, and other 'green' materials. Cop any one of the three pairs from the Shinzo x Puma Bolt New Future now at Porvocacao .

Rihanna in Sergio Rossi x PUMA Graffiti Anaconda Sneakers

Rihanna was spotted leaving London in a pair of white Graffiti Anaconda sneakers ($306), which were created by Italian luxury shoe designer Sergio Rossi in collaboration with PUMA for the Spring/Summer 2010. The basic design is based on PUMA’s Clyde sneaker, which was released in 1973 for NBA basketball hall of famer Walt “Clyde” Frazier. Inspired by the New York graffiti street art culture, the Graffiti Anaconda sneaker features white leather with snakeskin graphic print and the Sergio Rossi signature on the side.

Alexander McQueen x PUMA Black Tech KO & Final McQ Collection

Alexander McQueen’s crossover into sportswear was perhaps best exemplified with his ongoing relationship with PUMA with a seasonal collection bearing his name. The Black Tech KO is presented here as it features a sleek mixed material upper with a nod to the traditional boxing boot. Available now at OAK.

We also give you a look at the late Alexander McQueen’s last collection for his second line McQ. The collection features 80’s punk rock themed apparel as well as gentlemen inspired type clothing.

Ladies "Valentines Day" Kicks!!

Wmns-Puma First Round"KISS" Wmns-AF1

Wmns-Nike Dunk High

Joining the race Puma presents us with the First Round “Kiss”. The shoes boast a white leather base accented with red on the Puma stripe, shoelaces and on the tongue tag, with metallic silver accents on the lace panels and heel. Giving the sneakers their name is a red “Kiss” graphic on the lateral side of the upper.It seems like Valentines Day 2010 releases geared towards the ladies Nike will be dropping this brand new Air Force 1 Low Premium ‘07. The AF1 follows a design scheme which matches the Nike Dunk High “Valentines Day 2010″ to a T with a entirely red canvas upper accented with a white square pattern throughout the upper and a white mid-sole.
An expected release date is set for January 18th.

HAPPY B'DAY TO ANOTHER LIVIN' LEGEND...USAIN BOLT!!

"THE FASTEST MAN IN THE WORLD" did it again, setting 5 world records in the last two weeks! Celebrating his 23rd B'Day in Germany wit Gold Medals(in EVERY event he raced) and the most INCREDIBLE endorsement deal from Puma, we salute 1 of our own, who ran to the top of the game in 9.72 seconds! His new KICKS will be available this Friday, but you can cop a pair of his "Jamaica Gold" Beijing joints for $350 a pair